Jules Cheret. Affiche 1890. « Jardin de Paris ». Série Les Maitres de l'Affiche 2024

This is one of a series of lithographs printed by Chaix Printing Co. Paris (Imprimerie Chaix), between 1896 and 1900. They were issued as collectible reproductions (11 x 15 inchesor 28 x 38 cm) of larger commercial posters produced between 1875 and 1900.

The series was made available to accumulate by subscription, and issued in sets of 4 each calendar month, over 12 months (48 per year) from 1896 (they actually began at Christmas 1895).

The overall total eventually became 5 Volumes over five years until 1900 (binders were also available) with a final issue of 240 items, plus 16 specially created bonus plates.

The idea of selling them like this came from Jules Cheret, himself the undoubted master of poster art for more than 40 years, possibly with an eye for extended commerecial opportunities.

The breadth of the undertaking was phenominal, encompassing the work of 97 poster artists from across Europe and extending to America.

Originals like these are becoming highly prized by collectors and I am pleased to be able to offer a selection for your consideration.

This item in this listing is:

Poster Number 65. ‘Jardin de Paris at The Champs-Elysees, every Tuesday to Saturday. Originally created by Jules Cheret in 1890. The full size version was printed by Chaix, Paris and sized 49 x 34 inches (124 x 88cm). Appeared in ‘Les Maitres de L'Affiche' in 1897 Volume 2.